64%

CTA conversions

4X

purchase conversions

200%

user engagement

2X

new user conversions

50%

bounce rates

185%

average session time

3X

coupon conversions

215%

D7 retention

Retain more users & build stronger relationships. Improve engagement & retention metrics by up to 200%

Same problems, better solution

Leverage game mechanics as a lever to improve your key business metrics

Learn and earn

Improve engagement by asking users to watch a video, answer a series of questions, and receive rewards based on their score.

As used by
Sale conversions

Get users to come back to platform daily during the sale and boost visibility and conversions on sale products

As used by
Onboarding and Activation

Motivate users to setup for success with a Challenge that rewards and nudges them through the steps

As used by
42%
Uplift in Active User
10%
Increase in Conversions
4x
Uplift in Revenue

Use 50+ ready templates to solve for all your existing retention and engagement problems

Recommend a Product

Ask a series of questions to give a personalised recommendation based on their answers. Prompt users to login, add email to see the results

Conversion
Engagement

New user survey

Run a survey on new users to learn where they are coming from and learn which channels to invest in

Data collection

Reduce drop-offs in the funnel

Improve conversions by showing a Spin the wheel on the cart page to win a coupon/reward

Conversion

Repeat transactions

Showing a scratch card after a user placed an order to improve repeat rates

Retention

Order streak

Place orders consecutively every week/day and build a habit of transacting with the platform

Retention

Feature adoption

Give a time-bound challenge to existing customers to try features and reward them for it

Engagement
Retention

What growth teams have to say about CustomerGlu

Neha Malhan

Director of Retention, Purplle

“We saw a 4x uplift in conversions compared to the previous sale, engagement has been pretty fascinating too!”

Akul Aggarwal

Chief Technology Officer, Threedots

“Our core in-app retention activities built using CustomerGlu boosted the retention rates by 200% and cut down costs on Ad spends.”

Manasi Rawalgaonkar

Content & Strategy, BookMyShow

"If you are looking for solutions to increase user retention and engagement, CustomerGlu is everything you need."

Accelerate your growth roadmap. With a robust gamification platform by your side.

Gamification constructs designed for retention

Run tried and tested gamification constructs such as streaks, quizzes, games, and challenges - straight out of the box.

Idea to launch in days instead of months

Start from scratch or choose from 50+ templates for any growth goal that you have in mind. No more waiting for Growth experiments to go to a backlog. Think the experiment and launch in days instead of months

Over the air updates

Metrics not moving up as expected? Make changes to the configuration in minutes and Set them live

In-app nudges and entry points

Increase visibility and introduce behaviour change via rich in-app discovery points. Let your users explore campaigns at the right moment with engaging in-app discovery points.

Customise the look and feel of campaigns to match your brand

Make the experience seamless within the app with low-level UI customisation options make it native to your app

Scale results with Personalisation

Create segments based on behaviour and profile attributes and run personalised experiences or

Gamification and Retention focussed reporting

Near-real time rich reporting to learn and course correct experiments fast

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Retention & conversion focused reporting

Near-real time rich reporting to learn and course correct experiments fast

Scale results with Personalisation

Create segments based on behaviour and profile attributes and run personalised experiences or

Customise the look and feel of campaigns to match your brand

Make the experience seamless within the app with low-level UI customisation options make it native to your app

Idea to launch in days instead of months

Start from scratch or choose from 50+ templates for any growth goal that you have in mind. No more waiting for Growth experiments to go to a backlog. Think the experiment and launch in days instead of months

Over the air updates

Metrics not moving up as expected? Make changes to the configuration in minutes and Set them live

In-app nudges and entry points

Increase visibility and introduce behaviour change via rich in-app discovery points. Let your users explore campaigns at the right moment with engaging in-app discovery points.

Setup in months days

Idea to launch in days instead of months

Start from scratch or choose from 50+ templates for any growth goal that you have in mind. No more waiting for Growth experiments to go to a backlog. Think the experiment and launch in days instead of months

Fits right in your tool stack

Connect your existing tools like Clevertap, Iterable, Segment.com etc. to setup faster and leverage functionalities like personalisation, reminder notifications etc.

Enterprise level security

CustomerGlu is a secure platform that is SOC2 compliant and uses encryption to protect data. It has a dedicated security team that monitors the system 24/7 and provides regular updates to its security practices.

Guided setup

Setup with ease with detailed step by step guide and verify the integration at each step

What growth teams have to say about CustomerGlu

Neha Malhan

Director of Retention, Purplle

“We saw a 4x uplift in conversions compared to the previous sale, engagement has been pretty fascinating too!”

Akul Aggarwal

Chief Technology Officer, Threedots

“Our core in-app retention activities built using CustomerGlu boosted the retention rates by 200% and cut down costs on Ad spends.”

Manasi Rawalgaonkar

Content & Strategy, BookMyShow

"If you are looking for solutions to increase user retention and engagement, CustomerGlu is everything you need."

Integration in minutes

Integrate gamified user journeys into your platform in just a few minutes. We provide SDKs for popular platforms such as React Native, Native iOS and Android, Flutter on mobile, and JavaScript for web.

Why Trust CustomerGlu?

Protecting user data is our core responsibility and we are driven to follow global compliance standards. With an ongoing end-to-end approach to data privacy and security, your privacy is assured with CustomerGlu.

Be the first to experience the new way to engage users

Learn more about how you can leverage the full power of CustomerGlu for yourself.

Get Started →

Questions & answers

The effort to integrate CustomerGlu depends on the platform you are using. CustomerGlu provides SDKs for popular platforms such as React Native, Native iOS and Android, Flutter on mobile, and JavaScript for web. The guided setup and detailed step-by-step guide provided by CustomerGlu make it easy to verify the integration at each step.
Plans are based on usage. We have slabs based on Monthly Tracked Users(MTUs)
Gamification is the use of game design principles and mechanics in non-game settings to increase engagement, retention, and conversions. By incorporating game mechanics like points, leaderboards, and rewards, gamification can make the experience more fun and motivating for users.
CustomerGlu can be integrated into both mobile apps and desktop websites. It offers SDKs for React Native, Native iOS and Android, Flutter on mobile, and JavaScript for web.
CustomerGlu can be integrated into both mobile apps and desktop websites with SDKs for popular platforms like React Native, Native iOS and Android, Flutter on mobile, and JavaScript for web. It incorporates game mechanics to improve engagement, retention, and conversions.
Once you signup for a 7-day trial, our team will get on a consultation call with you, and also give you access to the dashboard to get started.
The size of our SDK is 376 KB for mobile app, and 8 KB for desktop websites.